Definition of branders:
(n) :
A mark or scar made by burning with a hot iron, especially to mark cattle or to classify the contents of a cask.
(n) :
A branding iron.
(n) :
The symbolic identity, represented by a name and/or a logo, which indicates a certain product or service to the public.
(n) :
A specific product, service, or provider so distinguished.
(n) :
(by extension) Any specific type or variety of something; a distinct style or manner.
(n) :
The public image or reputation and recognized, typical style of an individual or group.